The Kroger Co. (KR)
Consumer Staples4 articles
Price chart
The Kroger Co. (KR) overview
Kroger is one of the largest U.S. supermarket operators. It is a member of the S&P 500 and is classified in the Consumer Staples sector — food, beverage and household-goods companies that tend to hold up in any economy.
The Kroger Co. trades on the NYSE under the ticker symbol KR. As of the most recent market data, the stock was priced around $58.82, up 0.36% on the session.
Over the past 52 weeks, KR has traded between $54.15 and $76.58. Shares are valued at a trailing price-to-earnings (P/E) ratio of about 34.2, a common gauge of how richly the market prices the company's earnings. The Kroger Co. also pays a dividend, currently yielding around 2.46%.
Key statistics
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Why investors watch KR
As one of the larger companies in the Consumer Staples sector, The Kroger Co. is closely followed by investors and often moves with broader trends across food, beverage and household-goods companies that tend to hold up in any economy. Traders watch KR for earnings reports, analyst rating changes, and headlines that can shift sentiment — each of which is summarized on this page as it breaks.
Market Mood
Latest KR news

Kroger (KR) Eagle Deal Could Unlock Growth Potential
Kroger (KR) has announced a strategic collaboration with Eagle, though specific financial terms have not yet been disclosed. The deal aims to enhance Kroger's market position and drive innovation in its offerings. This partnership may result in operational efficiencies and a potential increase in market share. The implications for the grocery sector could be significant, suggesting a shift in competitive dynamics. Details regarding potential revenue increases or specific growth targets remain to be confirmed.
Read More: Kroger (KR) Eagle Deal Could Unlock Growth Potential
Kroger (KR) Acquires Giant Eagle for $1.65 Billion
Kroger (KR) announced it will acquire Giant Eagle for $1.65 billion, which includes $1.25 billion in cash and the assumption of approximately $400 million in liabilities. This transaction aims to enhance Kroger's retail presence and address inflationary pressures within the industry. The acquisition is part of a broader trend of consolidation among food and pharmacy retailers driven by changing consumer preferences and increasing competition. Kroger's CEO, Greg Foran, stated that Giant Eagle allows for expansion into attractive adjacent markets, signifying strategic growth potential.
Read More: Kroger (KR) Acquires Giant Eagle for $1.65 Billion
Kroger (KR) Faces Sales Growth Issues Amid Rising Costs
Kroger's (KR) recent reports show that costs are increasing faster than sales growth. Comp sales have underperformed while new CEO plans focus on store improvements. In the first quarter of 2026, financial results indicated pressure on margins and profitability. This situation may lead to further scrutiny from investors regarding operational efficiency and market positioning.
Read More: Kroger (KR) Faces Sales Growth Issues Amid Rising Costs
Taiwan, South Korea ETFs Gain 67% and 109% in AI Trade
Tim Urbanowicz, chief investment strategist at Innovator from Goldman Sachs, emphasized the significance of emerging markets like Taiwan and South Korea for AI investments. The iShares MSCI Taiwan ETF is up 67% and the iShares MSCI South Korea ETF has increased by 109% as of Thursday's U.S. close. Urbanowicz mentioned that valuations in these markets have not risen as much as in the U.S., suggesting potential for higher gains. He also highlighted the Goldman Sachs ActiveBeta Emerging Markets Equity ETF as a vehicle for investors aiming for AI-driven gains.
Read More: Taiwan, South Korea ETFs Gain 67% and 109% in AI TradeMore Consumer Staples stocks
Frequently asked questions
Is The Kroger Co. in the S&P 500?
Yes. The Kroger Co. (KR) is a member of the S&P 500 index, classified in the Consumer Staples sector.
What sector is KR in?
The Kroger Co. is classified in the Consumer Staples sector of the S&P 500 — food, beverage and household-goods companies that tend to hold up in any economy.
Where can I find the latest KR news?
This page collects recent The Kroger Co. (KR) news and market analysis, each article summarized by AI and tagged with bullish, bearish, or neutral sentiment.
What is The Kroger Co.'s stock price?
As of the most recent market data, The Kroger Co. (KR) traded at approximately $58.82. Prices move throughout the trading day, so this reflects the latest available quote rather than a live price.
What is KR's P/E ratio?
KR trades at a trailing price-to-earnings ratio of about 34.2. The P/E ratio compares a company's share price to its earnings per share.