Survey Shows 72% of LGBTQ+ Consumers Reduce Spend at Target (TGT)
Published on · Source: cnbc.com
AI Summary
Summarized by AI from the source belowA new survey by the Human Rights Campaign Foundation reveals that 72% of LGBTQ+ consumers are purchasing fewer products from companies perceived to be reducing diversity and inclusion commitments. Additionally, nearly 70% have refused purchases from such businesses. Target (TGT), Walmart (WMT), and Amazon (AMZN) were among those linked to reduced consumer spending. The survey indicates that LGBTQ+ consumers represent over $1.7 trillion in the U.S. economy, highlighting the market impact of brand loyalty tied to diversity initiatives.
Informational only, not financial advice. Content is AI-generated and may contain errors. How this works.
About Amazon.com Inc. (AMZN)
Amazon is the largest U.S. e-commerce retailer and, through Amazon Web Services (AWS), the leading cloud-infrastructure provider, with growing advertising and logistics arms.
The Consumer Discretionary sector covers retailers, automakers and leisure companies whose sales rise and fall with consumer confidence.
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