Arrowfly Rebrands from WTWH Media, Oversees 40+ Media Brands

WTWH Media has officially rebranded as Arrowfly, reflecting its evolution into a media, events, and marketing platform that serves various sectors. Arrowfly oversees more than 40 industry media brands and produces over 45 events annually. The company noted its growth trajectory, which includes a partnership with Mountaingate Capital in 2022 and several acquisitions across multiple industries. The rebranding aims to align with the company's ambitions while keeping existing publications and events unchanged. This matters for investors as it indicates a strategic repositioning of a major B2B media player.